Client:
Crocs
Creative Director: Rob Donegan
Art Direction / Design / Animation: Eddie Garcia
Photographer: Derrick Busch
Ask:
Crocs tapped STARCH to help them create their new campaign for their new collaboration with some absolutely iconic cereals… Count Chocula, Franken Berry, and Boo Berry.
Solution:
We partnered with them to conceptualize and create the campaign. We shot the images in our Costa Mesa studio and did all the art direction and design in house. Along with developing and rolling out a full toolkit of assets for online and retail partners.